Business Franchise or License

Starting a business is exciting, liberating, while tempered with discomfort and occasional stress. Even the foremost well planned business sprouts up the

occasional moment of, “okay, now what?” That is one in every of the large advantages of exploring a franchise or license arrangement. You get the

advantage of walking in somebody else’s shoes with the relief they’ve already successfully navigated the boulders within the pathway.

Franchises are far a lot of rigid; good for somebody who does not wish to reinvent the wheel. The advantages of this rigidity and structure is the franchise

complete is well protected – you’ll be able to be assured that the franchise in New York is being operated in abundant the same way as the franchise in

Sacramento. This advantages the client, the franchise homeowners, and the franchise. When big queries and problems arise (as they are doing in any

business) the franchise has the benefit of brainstorming with an army of individuals to determine a clear answer.

In fact, if you are into tinkering in business, changing policies that impact the customer, or need to modify your product/service mix you will find doing

therefore during a franchise as contractually prohibited. Run your business outside that franchise agreement too usually and you may realize yourself while

not a franchise. For some business folks, the temptation not to tinker is hard to resist, particularly when you understand your idea would create you

additional money, serve your customers better, and facilitate your staff – but that’s the character of a franchise.

A good franchise example is H&R Block Tax Services.

Licensing a business is less structured. Assume of it as buying permission to resell a service or product, not operating as that business. Licensing comes in

several variations, it could be as straightforward as permission to hold a product, use a brand, or sell a service. In the beginning, the GAP, a world leader in

apparel, sold Levi denim – they were licensed to try to to so. The Gap was the store (business) and Levi was the licensed product. Often, you’ll notice

freelance consultants representing a service of a national whole, this is a license agreement not a franchise.

Licensing could be a great means to require advantage of organized services or merchandise – permitting you to take somebody else offerings whereas

being free to boost upon the general business. It’s typically a good match for several business individuals as a result of there business is not contractually

controlled; a licensee is free to alter their policies, use their own business name, and even dump a service all together without having to dump their business.

A business and license will be viewed independently of every other, whereas, a franchise is that the business during a franchise relationship.

A smart licensing example is US Debt Consulting.

An easy means to differentiate a franchise versus a license is a ton like the variations in an employee versus an independent contractor. Staff work in an

exceedingly designated space, with specific responsibilities, they use their employers equipment, and follow employer policies. An Freelance Contractor is

hired to accomplish a specific task, there’s typically a heap of flexibility in where this task will be accomplished, they use their own equipment, and only

follow the ’employer’ policies whereas working on the assignment.

Starting a business does not want to be wrought with mystery and unknowns. Considering a franchise or licensing arrangement is a great was to maneuver

forward in realizing your business possession goals whereas still having some support from folks who have already walked in those shoes.


Heike Ziegler

HEIKE ZIEGLER – YOUR #1 MARKET MULTIPLIER & BRAND MAGNIFIER Heike Ziegler is Founder and CEO of HZH International Brandconsulting UG and CELEBRITY BRAND MOVEMENT a company of HZH INTERNATIONAL BRANDCONSULTING UG specializing in brand, market and business development of brands, retailers and technology service partners in the fashion & lifestyle industry. Heike´s goal is to help you achieve brand-performance and enter new markets faster and easier than you ever imagined. As a veteran fashion designer with an international background, Heike masters complex topics such as the organization of an Omni-channel platform from the ground up and the implementation of new technologies as a service. Future-oriented trading strategies are made possible through advanced automated marketing and the analysis of the difficulties of users (brands & retailers) with a focus on the development and expansion of their intensive B2B relationships. Heike Ziegler provides solutions to strengthen the business performance of hundreds of fashion brands and retailers across Europe, from support through dedicated service networks and data conversion from marketing to providing a complete retail platform for brands and retailers to bring about long-term results. HZH-IBC serves as a platform for e-commerce, web application services/professionals, and for the creation of automated online marketing for the development of Omni-channel e-commerce solutions and trade applications for brands and retailers in the fashion & lifestyle sector. To transform the HZH-IBC platform into a marketplace where fashion and lifestyle brands meet with the trade for the successful sale of products and the joint business development, existing co-operations are being expanded and new partnerships are being developed. If you have any questions about Heike Ziegler success strategies and services, please email or call +49-172-913-999-5 or skype heike.ziegler60.