How to Sell My Business – Latest 4 Proven Effective Ways to Sell a Business

How do I sell my business? This is one of the most popular questions I get from my clients. You see, business owners spend little or no time at all in learning how to sell their business. This is seldom discussed on business trainings and seminars.

If you are one of those people who are contemplating on selling their business, this article is for you. In here, I’ll share some practical ways on how you can sell your business and get a fair amount in the process.

1. The first thing that you need to do is to develop a strategic exit plan. Before you go ahead and sell your business, ask yourself these questions; “Do I really want to sell my business and what am I going to do next?” You may think that this is a no-brainer but recent studies confirm that there are quite a few business owners who back out from the selling process just because they don’t have an exit plan in place. This leads to waste of time, energy, and money.

2. Determine the performance of your business. Is your business in good shape? Or are your sales/profits declining for the past couple of months? You need to know the actual performance of your business when you are selling it as this will have a direct impact on your tag price. Other people do not mind buying non-performing business but they are not exactly willing to shell out huge amount of money for it.

3. Know how much your business is worth. Deciding on your business tag price can be challenging as there are so many elements that you need to take into consideration (some are even subjective). However, there are rules of thumb and proven techniques that you can use. These include valuing business based on sales, based on profits or cash flows and based on assets. You can hire a business appraiser to do the legwork for you if you think that you don’t have what it takes to perform this task effectively.

4. Create a selling memorandum or a selling book. You will need to create a document that your potential buyers can refer to regarding the selling process. This is your best chance to present your business in the most outstanding light. Creating a selling book or a memorandum can save you headaches and precious time by not having to answer questions that potential buyers usually ask.


Heike Ziegler

HEIKE ZIEGLER – YOUR #1 MARKET MULTIPLIER & BRAND MAGNIFIER Heike Ziegler is Founder and CEO of HZH International Brandconsulting UG and CELEBRITY BRAND MOVEMENT a company of HZH INTERNATIONAL BRANDCONSULTING UG specializing in brand, market and business development of brands, retailers and technology service partners in the fashion & lifestyle industry. Heike´s goal is to help you achieve brand-performance and enter new markets faster and easier than you ever imagined. As a veteran fashion designer with an international background, Heike masters complex topics such as the organization of an Omni-channel platform from the ground up and the implementation of new technologies as a service. Future-oriented trading strategies are made possible through advanced automated marketing and the analysis of the difficulties of users (brands & retailers) with a focus on the development and expansion of their intensive B2B relationships. Heike Ziegler provides solutions to strengthen the business performance of hundreds of fashion brands and retailers across Europe, from support through dedicated service networks and data conversion from marketing to providing a complete retail platform for brands and retailers to bring about long-term results. HZH-IBC serves as a platform for e-commerce, web application services/professionals, and for the creation of automated online marketing for the development of Omni-channel e-commerce solutions and trade applications for brands and retailers in the fashion & lifestyle sector. To transform the HZH-IBC platform into a marketplace where fashion and lifestyle brands meet with the trade for the successful sale of products and the joint business development, existing co-operations are being expanded and new partnerships are being developed. If you have any questions about Heike Ziegler success strategies and services, please email or call +49-172-913-999-5 or skype heike.ziegler60.