Start Your New Business

If you’re thinking about starting up your own business there is plenty to consider before you take the plunge. Can you afford it; will you need employees, work space, a loan? If answering these questions doesn’t turn you into a quivering wreck then you may be well on your way to starting your own successful small company.

The first thing to consider when starting out is what you want your actual business to be. It’s a good idea to try and utilise your existing skills and set up something you have a passion about, there is simply no point in opening an ice cream parlour if you hate ice cream. Once you’ve found your ideal product or service it’s time to do some research to be sure you are putting your new business on the right path from the start.

The first thing you should do is check out who your potential clients might be, and ask around to see if they need and want your service. It’s also a good idea to look into rival companies to see what areas you think they could improve on, so you can add this to your business plan. Once you have a good idea that there is a gap in the market for your business you should start by consulting a new business advisor so they can give you some practical advice with the next important steps. A good business advisor should be able to help you with your company’s financial projections for the first few years so you can get an idea of how much your start up will cost in the coming weeks and months. Most small companies have a tough time during there first few years of business so it pays to make sure you have enough money to sustain yourself, your business, and your family, during this time.

Providing your business is relatively small it’s a good idea to work from home as much as you can to begin with. Working from home will mean you won’t have to fork out for any extra bills or travel costs so you can plough everything you have into making your business a financial success. It’s a good idea to convert a spare room or a quiet area into your own office space, and furnish it so you feel comfortable working there everyday. It’s also a good idea to invest in some office equipment such as a computer, printer and asmall business franking machine so you can do a lot of the work at home and won’t have the added hassle of sourcing materials when you should be working.

Once you and your business are set up and running smoothly it’s now time to start attracting your first clients. Some clever marketing and plenty of hard work will ensure you’ll be right on track, ready to grow your new business into something special.

Heike Ziegler

HEIKE ZIEGLER – YOUR #1 MARKET MULTIPLIER & BRAND MAGNIFIER Heike Ziegler is Founder and CEO of HZH International Brandconsulting UG and CELEBRITY BRAND MOVEMENT a company of HZH INTERNATIONAL BRANDCONSULTING UG specializing in brand, market and business development of brands, retailers and technology service partners in the fashion & lifestyle industry. Heike´s goal is to help you achieve brand-performance and enter new markets faster and easier than you ever imagined. As a veteran fashion designer with an international background, Heike masters complex topics such as the organization of an Omni-channel platform from the ground up and the implementation of new technologies as a service. Future-oriented trading strategies are made possible through advanced automated marketing and the analysis of the difficulties of users (brands & retailers) with a focus on the development and expansion of their intensive B2B relationships. Heike Ziegler provides solutions to strengthen the business performance of hundreds of fashion brands and retailers across Europe, from support through dedicated service networks and data conversion from marketing to providing a complete retail platform for brands and retailers to bring about long-term results. HZH-IBC serves as a platform for e-commerce, web application services/professionals, and for the creation of automated online marketing for the development of Omni-channel e-commerce solutions and trade applications for brands and retailers in the fashion & lifestyle sector. To transform the HZH-IBC platform into a marketplace where fashion and lifestyle brands meet with the trade for the successful sale of products and the joint business development, existing co-operations are being expanded and new partnerships are being developed. If you have any questions about Heike Ziegler success strategies and services, please email hzh@internationalbrandconsulting.com or call +49-172-913-999-5 or skype heike.ziegler60.